"A modern woman, sexy, funny and spontaneous."---Blanca Li
Longchamp's 2012 s/s campaign are all over Feb's fashion magazine.
and the one on top,
I just can't take my eyes off it.
the way Coco Rocha stands and the connection between her and the dog,
are so fascinating and so....ALIVE!
the Ad is full of energy,
like the naughty spring,
and the image itself is like telling/playing the story!
Longchamp的2012新廣告已經遍佈所有二月的時尚雜誌
尤其是上圖的這個畫面,
讓我很難移開視線,
因為名模Coco Rocha的姿勢還有跟狗狗的互動,
看起來十分有趣也很生動！
這次的時尚大片充滿著生氣！
像是淘氣的春天
圖片也像正在生動的描繪整個故事發生的經過。
right after watched the videos, and what Longchamp's creative director Sophie Delafontaine said,
"The Longchamp woman is free, independent and play with fashion.
An active woman, full of energy, contemporary, cosmopolitan.
She looks for enjoyment while remaining chic, elegant and fashionable."
i shot, "yes! this is what i am aim for"
confident enough to do those funny/energetic things,
to break the boundary.
在我看完整段影片跟幕後花絮, 還有聽到Longchamp的主設計師 Sophie Delafontaine 說,
“Longchamp代表的女性是自由的, 獨立且把玩著時尚的。
一個積極的女性, 有著用不完的活力, 現代且都市化的。
她追求歡樂/愉悅, 但仍離不開別緻,優雅與時尚。”
我大叫. “這不就是我的目標嗎？” （哈, 品牌真的很懂得女人的心）
就像是有足夠的信心去做任何好玩/充滿活力的大事
去打破原有的規則。
Longchamp start as making smocking pipes,
and now is well known for it's popular product: Le pliage.
the bag that you can see everywhere in any city,
because it's so functional and classic!
(oh! it's one of my favourite bag! cant get enough of it.)
Longchamp一開始是做煙管的,
一直到現在因為他便利又經典的摺疊包而聲名大噪眾所皆知,
幾乎每個城市都有她的身影。
（我也是愛用者之一！）
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| from here |
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| from here |
on Longchamp's website,
I found those two amazing bag,
that is totally shouting out my name.
這次在官網上,
找到了這兩個包包
而她們也正在大喊著我的名字！
ah!
x
all the images/videos are via Longchamp official website.
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